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Following are Search Algorithms Google Updates from a SEO Expert Islamabad presented in a brief manner. Google Search Algorithm PANDA dislike duplicate content e.g. no plagiarism and keyword stuffing. Assigns a so-called “quality score” to a webpage as a ranking factor. Launched on February 24, 2011. TOP HEAVY UPDATE an update on algorithm to punish websites with “Top Heavy” advertisements. Launched date: January, 2012 Google Search Algorithm PENGUIN is all about quality linking and figure out manipulative one. Since late 2016, it has been part of Google’s core algorithm. Launch date is of April 24, 2012. The PIRATE an attempt to rip off pirated content by targeting and demoting websites in direct violation of the Digital Millennium Copyright Act (DMCA). Launched on August 10, 2012 Search Algorithms Google Update: EMD (Exact Match Domain) a quest to impede low quality websites from positioning just on the basis of fact that they had words that match search terms in their domains. Launched date is of September 28, 2012. Google PAYDAY snipes for traffic pertaining to keywords loans, casinos, spam websites and queries. Launch date is of June 11, 2013. Google HUMMINGBIRD a quest to interpret search queries in a better manner by focusing searcher’s intent in contrast to keyword phrases via natural language processing NLP, latent semantic indexing, co-occurring terms and synonyms. Launch date is of August 22, 2013 Google PIGEON is all about local searches and ranking for local results. Introduction date is of July 24, 2014. Google MOBILE FRIENDLY is considered as one of the aspects that triggered Web Developers efforts for small screens apart from SEO Experts Islamabad. It ensures that mobile-friendly pages rank at the top of mobile search. Launched on April 21, 2015. Google RANKBRAIN also means prominence of artificial intelligence. Based on a machine learning system it helps Google to understand the meaning behind queries, and serve best-matching search results as a response. Launch date is of October 26, 2015. Google POSUM a preference to rank business in proximity, higher. The closer you are to a business’s address, the more likely you are to see it among local results. Launch date is of September 1, 2016. Google FRED shoot for quality content and targets websites that violate Google’s webmaster guidelines. Perishes Blogs with low quality content were and posts for generating ad revenues. Launched date on March 8, 2017. Google BROAD CORE ALGORITHM regarded as one of the recent most Search Algorithms Google Update Google confirmed on Twitter August 1, 2018 by Google. With no “fix” for pages that perform low. Search Algorithms Google Update: Google MEDIC a part of broad core algorithm as a large percentage of websites were from Health and medical sector. It is aimed at your-money-your-life (YMYL) sites offering medical, legal, or financial advice in a quest to thrash the ones with low expertise and trustworthiness (EAT). Many sites outside of the YMYL suffered along with big news portals as part of a collateral damage along with efforts of any Top SEO Expert Islamabad who was working for similar domains. The author currently is associated with one of the Best SEO Services Islamabad.
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